My interest in design began in 1984, with magazines like Circus, Hit Parader, and Metal Edge. I was 9 years old and Heavy Metal ruled my world. The visual side of groups like Motley Crue, Twisted Sister, Kiss, and Iron Maiden was just as important to me as the music itself. I probably spent as much time listening to the music as I did doodling band logos, reading magazines, and searching for coveted buttons and shirts.
The second stage of my design education was skateboarding. And it started with a Rob Roskopp. My second board was a Vision Gator. These two boards, along with most skateboards of that era, had something in common... incredible graphics! And once again, I spent as much time exploring the visual side of skateboarding as I did... er, wait, in this case I did a lot more skating than looking at magazines.
Punk rock. The third stage of my pop culture evolution went hand in hand with skateboarding. In middle school, my friends and I used the style and imagery of punk rock to rebel against authority and show our independence from mainstream culture. Ironically, we were helping turn punk into mainstream culture by promoting commodified punk rock brands, and not the true DIY spirit of punk.
And then there was hip hop. To me, hip hop brings it all together. Hip Hop design has a clean side and a dirty side. Hip Hop has a rebellious spirit, but also embraces the mainstream. And it is this balance between artistic integrity and mass appeal that defines my approach to graphic design. I enjoy design that brings cutting edge style to the masses.
I am currently available to work on freelance projects. You can reach me through Linkedin and Facebook.